queen and meatloaf by candlelight - australian tour PR

Fresh off a sell-out UK tour, Kinda Dusty brought the incredible Queen and Meatloaf by Candlelight shows to Australia in summer of 2023 and Kreate was there to ensure everyone knew about it!

We were delighted to work with the Producers to kick off and launch the Australian tour of this sell-out UK show featuring West End stars performing the hits of Queen and Meatloaf surrounded by Candlelight in some of Australia’s most iconic venues.

Kicking off in Brisbane and visiting Sydney, Melbourne, Adelaide and Perth the shows captured the hearts of Australians.

Kreate was responsible for leading PR and Influencer outreach, generating TV, radio, print and online coverage ahead of the shows in each city. With features on Studio 10, Channel 9 and Channel 7 News, interviews on 2GB, in the Herald Sun and even a photo shoot with Queen megafan Melbourne Lord Mayor Sally Capp (!) the campaign was incredibly successful.

Services Delivered:

PR and Media Strategy
Media Relations
Influencer Strategy
Influencer Management
Photo shoot management
Media Call Management