THE LUME MELBOURNE DA VINCI REMIXED

Throughout June and July 2024, Kreate was thrilled to deliver PR support for THE LUME Melbourne’s ‘Da Vinci Remixed,’ a series of Thursday night live music events held on July 4th and 11th celebrating their best-selling exhibition, Leonardo Da Vinci – 500 Years of Genius.

To support the promotion of the events, Kreate were responsible for developing a media outreach strategy including targeted pitches, securing event listings and coordinating media opportunities.

Kreate delivered event coverage in key publications such as the Herald Sun, The Age, Urban List and Beat.

In addition, Kreate also supported with influencer strategy and engagement, invites and on-the-ground hosting of attendees.

Kreate also delivered a guestlist strategy to include broader industry, media and influencer attendance.

Services Delivered:

PR Strategy
Media Outreach
Photoshoot management
Influencer Strategy
Influencer Outreach
Guestlist Strategy
Hosting